• Anuj Sharedalal
    Background of the company and the promoter: The Indian company (established 2001) is promoted by a technocrat entrepreneur; and is engaged in the business of manufacturing, designing and assembling a unique range of Investment Castings (IC) machines and End of the Line (EOL) Robotic Industrial Automation Machines and Components thereof. The promoter of this company is the developer of the world famous travel agency software "Galileo" which was acquired by IBM in 2001 from the promoter. Before establishing the company in 2001, the promoter has worked with multinational corporations such as IBM Hardware and Crompton Greaves for over 20 years. The key promoter owns 99.84% equity shares of the company at present. The company has a strong management team where experienced professionals are incharge of key areas like production, business development, marketing, R & D, procurement and commercial functions. The total employee strength of the company is around 150 people. The turnover of the company for the last 3 years is USD 7 million annually with an EBIDTA of USD 0.75 million. The projected turnover for the next 12 months is USD 8 million, with confirmed orders of USD 4 million in hand.

    Achievements of the group: The company has been successful in establishing its name as a trusted supplier of Investment Castings and Robotic Industrial Automation Machines in the American and European markets. The company opened its office/branch in U.K. in the year 2015 and also set up its wholly owned subsidiary in the USA in the year 2016. The UK and US offices are basically functioning as market support and market service providers. They also provide after sales service support to the overseas customers.

    Business model: The company’s prime focus is on Research & Development, product improvement and continuous customer interaction to ensure that the products are absolutely futuristic both in terms of design as well as in terms of application development. After the machines are supplied the company’s engineers also carry out the work of erection and installation and also provide training for operating the machines and ensuring that the machines are run in optimum fashion. The biggest strength of the company is its ability to develop unique designs based on research and development which enables the company to suggest a solution for a typical requirement of the customer which is unique to that customer, in a cost effective manner. Another major feature of the company is the fact that the company has incorporated state of the art information technology based solutions based on AI and IOT which makes the machines really futuristic and compatible for the customers from a future ready perspective. Thus, the machines easily integrate with the existing manufacturing lines/data management/IT systems of the customers since they work on compatible platforms based on the latest IT technology and systems. Due to this reason the life of the product is much longer than what the competitor offers as a standard machine based on the standard instrumentation and control systems (PLC based).

    Products and applications: Under the Investing Casting machines category the products include a range of wax injectors, ceramic injectors, wax and shell room equipments, automated wax injection shell, automated shelling solutions, etc. Under the automation category the company manufactures a range of End of the Line (EOL) robotic automation equipments like robotic case erectors, robotic case packers, Robotic Palletizer, Automatic Storage & Retrieval System, Shrink & Stretch Wrap Systems etc.

    Strengths - customised designs, low cost manufacturing, IT based solutions

    Major customers - The company has more than 1,000 installations of IC machines since its inception. It has a long list of satisfied customers. Some of the major IC machine customers of the company include companies like Defence Research And Development Organisation (DRDO), Hindustan Aeronautics Ltd. (HAL), Amtech Investment Casting Pvt. Ltd., Icon Technocast, Inova Cast Pvt. Ltd., Arrow Techno Cast (Guj) Pvt. Ltd., Gujarat Alloys Cast Pvt. Ltd., Nova Technocast Pvt. Ltd., Hamilton Jet, New Zealand, Jsons Group, and many Investment Castings Components manufacturers based out of US & Europe. In industrial automation the company has already supplied its products to companies like Hindustan Unilever India, Pidilite Industries, ITC, P & G, Schott Kaisha; Pepsico, L & T Technology Services, Mitsubishi Heavy Industries, Rolls Royce, HAL, Astral Pipes, etc.

    The opportunity - The company is looking for strategic investors to join hands and partner with the present management to take business to further heights. The company is not only looking for financial support, but is also looking for an active strategic partner that can take part in the management and add value to the business in terms of customer acquisition, new technologies, providing access to new markets, development of new products etc.
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